Wheelhouse Marketing Agency -Digital Marketing Services and Consulting - Services

Our Services

Full-circle marketing support and leadership designed to help you build + grow.

services

Our Team, Your Success

Here are they ways we can work together:

01

Strategic Consulting

Big wins begin with a clear strategy. We work with you to create your game plan for success, with a clear brand strategy and marketing plan to guide your team, focus effort and land big.

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02

Brand Development

We’ll help define and refine what your brand is and who it matters most to so that we can create a visual brand that stands out and reps your brand well.

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03

Content Creation

Whether it’s a new website, fresh sales collateral, updated ads or a revived social media library, our creative team will bring your brand to life.


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04

Campaign Management

Time to put the plans to work! We collab with your in-house team or lead the way as your outsourced marketing squad to implement your organic, paid and partner marketing.


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05

Marketing Analytics

We measure and analyze campaign performance to make sure your brand is optimized and evolving. When needed, we’ll go deeper with market research designed to pull real-world insights from real customers.

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06

Fractional Leadership

Our fractional leadership program can help bridge internal resource challenges. Our fCMO will help shape tangible frameworks, processes, and team development infrastructures for your business that are designed for scalability and growth.

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STRATEGiC CONSULTING

Building Your Gameplan for Growth

Big wins begin with a clear strategy. We work with your team to create the game plan for your success.

With our strategic planning services, you’ll get a roadmap to guide your marketing decisions, maximize ROI, and connect with your ideal customers at every touchpoint.

Market Research

In-depth analysis to understand your market and audience. Our team uses a mix of qualitative and quantitative research, from focus groups + surveys to market analysis + trendspotting, to gather insights that inform your success.

Brand Strategy

Your brand is the foundation of your business. Our brand experts will audit, analyze and help you optimize your brand strategy for scalable success.

Marketing Plans

Your go-to-market gameplan to guide your marketing effort. Our team will craft a specific roadmap of campaigns, key messages, and KPI’s along with budget and resource allocation for your year ahead.

Strategic Planning

Growth and expansion guidance to support your scale-up. We work with your leadership team to set a path for short- and long-term success.

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BRAND DEVELOPMENT

Crafting Your Creative Edge

You’re already building your brand every day, with every interaction you create for your customer. We help define and refine it so your brand continues to grow with consistency and creativity.

We align what your brand is about with who it matters most to – create a visual brand that stands out and reps your brand well.

Brand Foundations

Establishing the defining foundations of what makes your brand uniquely you. We dive deep into what makes your business unique, identifying your strengths and voice.

Brand Identity

The face of your brand. We bring together the defining features with a creative edge into your logo, brandmark and complete brand identity.

Key Messages

Making sure your brand sounds as good as it now looks, we’ll craft your core key messages that clearly + effectively communicate your brand value.

Brand Guide

Clearly defined brand guidelines to keep your brand consistent and flexible for growth.

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CONTENT CREATION

Creating Compelling Content

A picture (or video or good solid design) is worth 1,000 words.

Our team of content creatives craft visuals that connect your brand + your market, across platforms.

Website Design + Development

The hub of your brand, we build your website from design through development. We specialize in standard, e-commerce and marketplace websites.

Graphic Design

Creative design for your brand material. From sales collateral to social channels, templates to tradeshows, ads and all other assets.

Commercial Photography

Photos as professional as your brand. Perfect for upgrading your product photography, event photos, and team images.

Commercial Video

Short- and long- form video production. From film shoot to final editing, we manage the video production process for your website, advertising and social media content.

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CAMPAIGN MANAGEMENT

Putting the Plan In Action

Time to put the plans to work! We collaborate with your in-house team – or lead the way as your outsourced marketing squad – to implement your organic, paid and partner marketing.

Campaign Planning

Establishing the framework for success. We create a comprehensive campaign plan that includes:

  • Channel marketing mix
  • Budget and resource requirements
  • Content calendars
  • Partner marketing opportunities
  • Media and PR planning
Marketing Implementation

B2B, B2C or a little of both – our team loves this stuff. We will lead the implementation of your marketing plan, which can include:

  • Inbound marketing
  • Email marketing
  • Social media management
  • Digital advertising
  • Media management
  • Event planning + support
  • SEO + SEM
Partner + Influencer Marketing

Relationships build a business. We lead collaboration marketing with key partners and influencers, from connection to closing.

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MARKETING ANALYTICS

Measuring Metrics for Success

What’s measured, grows.

We measure and analyze campaign performance to make sure your brand is optimized and evolving. When needed, we’ll go deeper with market research designed to pull real-world insights from real customers.

Campaign KPI’s + ROI

We regularly monitor, track + analyze campaign performance metrics to identify opportunities for optimization and drive bottom-line impact.

Website SEO + Analytics

We love a good dashboard of metrics. We work with your team and tools to understand the user experience, engagement and impact of your website and search performance.

Market Analysis

Our team uses a mix of qualitative and quantitative research, from focus groups + surveys to market analysis + trendspotting, to gather insights that inform your success.

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FRACTIONAL MARKETING

In-House Expertise, Outsourced

Your pinch hitter.

Grow your in-house marketing capacity + expedite implementation and impact. Our fractional marketing leadership and specialized team skills resources are designed to help teams scale with speed, bridging internal resource challenges with insight, flexibility and expertise.

Fractional Marketing Leadership (fCMO)

Our fractional CMO (fCMO) program is a powerful way to help your business scale, with speed and experience. Our performance-focused program shapes tangible frameworks and processes designed to bolster your business, brand and team.

Fractional Marketing Team Support

Enhancing your team with external experts. Our team of specialists bring genuine love for the work we do – and years of experience honing our craft. Leverage our team in part or in-full to drive your marketing delivery further, faster.

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Wheelhouse Marketing Agency -Fractional Marketing Team Fractional Marketing CMO Leadership
Wheelhouse Marketing Agency -Fractional Marketing Team Fractional Marketing CMO Leadership and Marketing Team
YOUR FULL-circle squad

Comprehensive Marketing Support

Check our complete list of services, built on decades of experience and designed to help you + your team succeed.

Wheelhouse Strategic Marketing Calgary - Services - Comprehensive Full Circle Marketing
Growth Planning
Strategy Mapping
Brand Development
Brand Identity
Customer Segmentation
Market Research
Customer Surveys
Customized Research
Content Development
Commercial Photo + Video
Media + PR
Copywriting
Graphic Design
Website Design + Development
Marketing Analytics
Performance Metrics Analysis
Email Marketing + Automation
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Management
Advertising
Demand Generation
Sales Kits
Event + Tradeshow Support
Tech Stack Research + Implementation Support
CRM Impementation + Management Support
Fractional CMO Consulting

PUt US IN, COACH!

Let’s Get to Work

Our team + your team, building your success together. Let’s get started!

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CLIENT TESTIMONIALS

Happy Clients Make Us Happy!

“(Their) strategic methodology leads to tactics that are creative, achievable, results-oriented and most importantly, realistic. Few companies have the luxury of operating in a monopoly. If you are in highly competitive environment and want an edge, Kayley is ideal to facilitate and write your company’s long-term planning and marketing strategy.
STACE G.
Director of Community Services
ON, Canada
“Kayley worked as the sit-in Marketing Director for CaseMogul and was a tremendous asset to have on the team…Wheelhouse’s multidisciplinary skills, ability to ask the right clarifying questions and efficiency in execution were their most valuable contributions to myself and the rest of the team at CaseMogul.”
ANDREW T.
Founder & CEO
CaseMogul Canada
“Wheelhouse Marketing provided exceptional service and expertise in our strategic marketing and brand launch project. Kayley’s dedication and excellent customer service ensured our execution was running smoothly even after the project had wrapped up. We highly recommend Wheelhouse for any strategic marketing needs.”
JENNIFER B.
Brand & Growth Strategist
Ted Bradshaw Inc.